Village a Brand

The concept of Village a brand aims to create a unique brand which can be associated with the craft for which the village is famous for. Market for the products will be developed in such a way that the brand evolves with the market. Several initiatives have been undertaken to develop the concept like creating a Facebook page for the crafts artisans of that village, emphasising on the packaging, training to the artisans for design and   visual aesthetics of the product.